{"id":166262,"date":"2025-05-22T12:55:55","date_gmt":"2025-05-22T10:55:55","guid":{"rendered":"https:\/\/spotler.com\/blog\/whatsapp-strategy-of-the-african-jungle"},"modified":"2026-01-23T14:54:07","modified_gmt":"2026-01-23T13:54:07","slug":"whatsapp-strategy-of-the-african-jungle","status":"publish","type":"blog","link":"https:\/\/spotler.com\/en-de\/blog\/whatsapp-strategy-of-the-african-jungle","title":{"rendered":"Does the African jungle have a smarter WhatsApp strategy than you?"},"content":{"rendered":"<p><strong>I recently came back from South Africa, and I have to say the game reserves and airlines out there just might be doing better customer messaging than most marketing teams I\u2019ve worked with.<\/strong>&nbsp;<\/p>\n<p><strong>No joke. I was two hours north of any cities, deep in the bush, and WhatsApp made the entire experience so smooth. Not email. Not an app. Not a printed confirmation. WhatsApp. And it worked beautifully.&nbsp;<\/strong><\/p>\n<p><strong>So, why are CRM teams still stuck in a two-channel world (email and ads) while everyday brands, even in the African wilderness, are using WhatsApp to deliver smarter, faster, and more human customer experiences?&nbsp;<\/strong><\/p>\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<h2 class=\"wp-block-heading\">The two-channel trap that\u2019s ruining customer experience<\/h2>\n<p>Most marketing automation relies heavily on <a href=\"https:\/\/spotler.com\/en-de\/mailplus\">email<\/a>. It\u2019s familiar, relatively cheap, and easy to build journeys around. Pair it with Google and social ad retargeting, and you\u2019ve got your \u201calways-on\u201d strategy, right?<\/p>\n<p>Everyone else is doing the same though. Inboxes are crowded. Attention is short. Engagement is falling if you keep emailing the same thing over and over again. And when a key booking email lands in spam, like my game drive booking confirmation did, it breaks the customer experience before it even starts.<\/p>\n<p>Meanwhile, <a href=\"https:\/\/spotler.com\/en-de\/solutions\/use-cases\/whatsapp-marketing\">WhatsApp<\/a> is sitting right there; installed, opened daily, and trusted by your audience.<\/p>\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<h3 class=\"wp-block-heading\">Why marketers are hesitation regarding WhatsApp<\/h3>\n<p>You\u2019ve probably heard or said yourself something like this before:<\/p>\n<ul class=\"wp-block-list\">\n<li><em>\u201cWhatsApp feels too personal for marketers to jump on.\u201d<\/em><\/li>\n<li><em>\u201cIt\u2019s not built for campaigns.\u201d<\/em><\/li>\n<li><em>\u201cIt\u2019s going to be expensive.\u201d<\/em><\/li>\n<li><em>\u201cWe don\u2019t have time to figure that out.\u201d<\/em><\/li>\n<\/ul>\n<p>Fair concerns but outdated. WhatsApp is more than ready for marketing and customer service, and <a href=\"https:\/\/spotler.com\/en-de\/message\">tools like Spotler Message<\/a> make it simple to use.<\/p>\n<p>I think most of the hesitancy comes from the second concern <em>\u201cIt\u2019s not built for campaigns.\u201d <\/em>And yes,that is true if you\u2019re only thinking of using the channel to send discount offers or limited sales window type messaging. This isn\u2019t what customers want.<\/p>\n<p>The constant bombardment over SMS from well-known pizza companies a few years back have scarred marketers. So, let\u2019s address that and talk about what <em>\u201cbetter messaging\u201d<\/em> actually looks like.<\/p>\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<h2 class=\"wp-block-heading\">The jungle (literally) knows what it\u2019s doing<\/h2>\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"770\" height=\"320\" src=\"https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-jungle.webp\" alt=\"\" class=\"wp-image-166238\" srcset=\"https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-jungle.webp 770w, https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-jungle-300x125.webp 300w, https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-jungle-768x319.webp 768w, https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-jungle-767x319.webp 767w, https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-jungle-457x190.webp 457w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><\/figure>\n<h3 class=\"wp-block-heading\">Mabalingwe Game Drive \u2013 Seamless from start to safari<\/h3>\n<p>I booked the tour online. The confirmation email? Straight to spam. But then I got a WhatsApp with:<\/p>\n<ul class=\"wp-block-list\">\n<li>My full booking details.<\/li>\n<li>A GPS map link with the correct entrance (as there were multiple).<\/li>\n<li>A request to confirm my car registration.<\/li>\n<li>A QR code to get through the right gate.<\/li>\n<li>Onboarding and a host of useful info before I even arrived.<\/li>\n<\/ul>\n<p>It was clean, smart, and stress-free. I knew exactly what I needed to do before I\u2019d even packed the camera and snacks.<\/p>\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div id=\"image-block_416f947fd6826b998af6060236c7a310\" class=\"wp-block-image-lightbox\">\n<div class=\"image-wrapper\">\n                                    <a href=\"https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-example1.webp\" data-fancybox=\"\" data-caption=\"\" class=\"zoom-link with-th\"><br \/>\n                <span class=\"zoom-icon\"><\/span><br \/>\n            <\/a><\/p>\n<p>            <img decoding=\"async\" width=\"462\" height=\"998\" src=\"https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-example1.webp\" class=\"image-th\" alt=\"Thumbnail\" srcset=\"https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-example1.webp 462w, https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-example1-139x300.webp 139w, https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-example1-88x190.webp 88w\" sizes=\"(max-width: 462px) 100vw, 462px\" \/>                    <\/div>\n<\/p><\/div>\n<\/div>\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div id=\"image-block_1699a5b04a4c51f2d61129bb3f0bff81\" class=\"wp-block-image-lightbox\">\n<div class=\"image-wrapper\">\n                                    <a href=\"https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-example2.webp\" data-fancybox=\"\" data-caption=\"\" class=\"zoom-link with-th\"><br \/>\n                <span class=\"zoom-icon\"><\/span><br \/>\n            <\/a><\/p>\n<p>            <img decoding=\"async\" width=\"459\" height=\"993\" src=\"https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-example2.webp\" class=\"image-th\" alt=\"Thumbnail\" srcset=\"https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-example2.webp 459w, https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-example2-139x300.webp 139w, https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-example2-88x190.webp 88w\" sizes=\"(max-width: 459px) 100vw, 459px\" \/>                    <\/div>\n<\/p><\/div>\n<\/div>\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div id=\"image-block_7ca52adc14208894f2ae634d2762cce9\" class=\"wp-block-image-lightbox\">\n<div class=\"image-wrapper\">\n                                    <a href=\"https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-example3.webp\" data-fancybox=\"\" data-caption=\"\" class=\"zoom-link with-th\"><br \/>\n                <span class=\"zoom-icon\"><\/span><br \/>\n            <\/a><\/p>\n<p>            <img decoding=\"async\" width=\"460\" height=\"993\" src=\"https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-example3.webp\" class=\"image-th\" alt=\"Thumbnail\" srcset=\"https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-example3.webp 460w, https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-example3-139x300.webp 139w, https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-example3-88x190.webp 88w\" sizes=\"(max-width: 460px) 100vw, 460px\" \/>                    <\/div>\n<\/p><\/div>\n<\/div>\n<\/div>\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<h3 class=\"wp-block-heading\">FlySafair \u2013 Conversational check-in that worked brilliantly<\/h3>\n<p>My internal flight check-in also came through WhatsApp:<\/p>\n<ul class=\"wp-block-list\">\n<li>It asked me if I was ready. I replied &#8220;Check in now&#8221;.<\/li>\n<li>I confirmed my booking details.<\/li>\n<li>Selected yes when my details and luggage\/passport security questions popped-up.<\/li>\n<li>Then got my boarding passes, instantly.<\/li>\n<li>Later, I got a live update about airport congestion with a graph of busy times.<\/li>\n<li>And after the flight landed a message about which carousel my luggage would come out<\/li>\n<\/ul>\n<p>It was interactive, efficient, personal and, most importantly, without ever feeling invasive. No app downloads. No searching through emails. Just helpful, well-timed messages that made travel smoother.<\/p>\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div id=\"image-block_4b78c0e0120315bcf57497cbd9036d09\" class=\"wp-block-image-lightbox\">\n<div class=\"image-wrapper\">\n                                    <a href=\"https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-example4.webp\" data-fancybox=\"\" data-caption=\"\" class=\"zoom-link with-th\"><br \/>\n                <span class=\"zoom-icon\"><\/span><br \/>\n            <\/a><\/p>\n<p>            <img decoding=\"async\" width=\"474\" height=\"1027\" src=\"https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-example4.webp\" class=\"image-th\" alt=\"Thumbnail\" srcset=\"https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-example4.webp 474w, https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-example4-138x300.webp 138w, https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-example4-473x1024.webp 473w, https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-example4-88x190.webp 88w\" sizes=\"(max-width: 474px) 100vw, 474px\" \/>                    <\/div>\n<\/p><\/div>\n<\/div>\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div id=\"image-block_8230277f850ba5b4e36fba508e5850cd\" class=\"wp-block-image-lightbox\">\n<div class=\"image-wrapper\">\n                                    <a href=\"https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-example5.webp\" data-fancybox=\"\" data-caption=\"\" class=\"zoom-link with-th\"><br \/>\n                <span class=\"zoom-icon\"><\/span><br \/>\n            <\/a><\/p>\n<p>            <img decoding=\"async\" width=\"476\" height=\"1029\" src=\"https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-example5.webp\" class=\"image-th\" alt=\"Thumbnail\" srcset=\"https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-example5.webp 476w, https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-example5-139x300.webp 139w, https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-example5-474x1024.webp 474w, https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-example5-88x190.webp 88w\" sizes=\"(max-width: 476px) 100vw, 476px\" \/>                    <\/div>\n<\/p><\/div>\n<\/div>\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div id=\"image-block_2ab8df4d36068c3c9b5be64721a99f36\" class=\"wp-block-image-lightbox\">\n<div class=\"image-wrapper\">\n                                    <a href=\"https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-example6.webp\" data-fancybox=\"\" data-caption=\"\" class=\"zoom-link with-th\"><br \/>\n                <span class=\"zoom-icon\"><\/span><br \/>\n            <\/a><\/p>\n<p>            <img decoding=\"async\" width=\"474\" height=\"1027\" src=\"https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-example6.webp\" class=\"image-th\" alt=\"Thumbnail\" srcset=\"https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-example6.webp 474w, https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-example6-138x300.webp 138w, https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-example6-473x1024.webp 473w, https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-example6-88x190.webp 88w\" sizes=\"(max-width: 474px) 100vw, 474px\" \/>                    <\/div>\n<\/p><\/div>\n<\/div>\n<\/div>\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<h2 class=\"wp-block-heading\">The perfect customer journey &#8211; no stress, no uncertainty<\/h2>\n<p>What blew me away in both cases was how calm I felt. No stress. No second-guessing. I never wondered what the next step was or whether I\u2019d missed something.<\/p>\n<p>I had been guided perfectly,&nbsp; step by step, all within WhatsApp. From confirmation to access, from updates to feedback, the entire customer journey was managed with zero friction.<\/p>\n<p>I was ready for long lines, paper tickets, dodgy WiFi, and missing info. Instead, I got what felt like a concierge service\u2026 all through a messaging app I already use daily. That\u2019s the kind of experience people remember and want more of.<\/p>\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<h2 class=\"wp-block-heading\">Email\u2019s playing catch-up<\/h2>\n<p>Now compare that to trying to find a confirmation email that was sent a couple of weeks ago or more on an iPhone. Good luck! Those emails are stored on the server, and search often doesn\u2019t bring them up when you need them most.<\/p>\n<p>That moment when you\u2019re trying to pull up a booking code or check-in link in a rush and it\u2019s just not there. It\u2019s anxiety-inducing. WhatsApp eliminates all of that.<\/p>\n<p>The message thread is always there. Easy to find. Easy to read. No subject lines. No folders. Just answers.<\/p>\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<h2 class=\"wp-block-heading\">WhatsApp is built for this!<\/h2>\n<p>Here\u2019s why WhatsApp works so well for service messaging and customer communication:<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>It\u2019s where your customers already are<\/strong> &#8211; opened 5x more than email, trusted, and spam-free.<\/li>\n<li><strong>Two-way conversations<\/strong> &#8211; not just broadcast messaging. You can collect preferences, feedback, and even bookings.<\/li>\n<li><strong>Rich media support<\/strong> &#8211; send images, maps, QR codes, documents.<\/li>\n<li><strong>Timing and immediacy<\/strong> &#8211; perfect for transactional messages, reminders, and real-time updates.<\/li>\n<li><strong>Higher engagement and conversion<\/strong> &#8211; messages are read and acted on faster than email.<\/li>\n<\/ul>\n<p>In short, WhatsApp combines the immediacy of SMS with the richness of email, and none of the baggage.<\/p>\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"770\" height=\"320\" src=\"https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-jungle-mobile.webp\" alt=\"\" class=\"wp-image-166246\" srcset=\"https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-jungle-mobile.webp 770w, https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-jungle-mobile-300x125.webp 300w, https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-jungle-mobile-768x319.webp 768w, https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-jungle-mobile-767x319.webp 767w, https:\/\/spotler.com\/wp-content\/uploads\/2025\/05\/blog-whatsappstrategy-travelcompanies-jungle-mobile-457x190.webp 457w\" sizes=\"(max-width: 770px) 100vw, 770px\" \/><\/figure>\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<h2 class=\"wp-block-heading\">Spotler makes WhatsApp marketing easy<\/h2>\n<p>If this all sounds great but you\u2019re thinking, <em>\u201cThat\u2019s going to be a nightmare to set up,\u201d<\/em>&nbsp; don\u2019t worry. This is where <a href=\"https:\/\/spotler.com\/en-de\/solutions\/use-cases\/whatsapp-marketing\"><strong>Spotler\u2019s WhatsApp Marketing<\/strong><\/a> can help.<\/p>\n<p>With Spotler, you can:<\/p>\n<ul class=\"wp-block-list\">\n<li>Integrate WhatsApp into your existing marketing automation workflows.<\/li>\n<li>Use pre-built templates to get up and running fast.<\/li>\n<li>Synchronise your contacts from your CRM, CDP or shop system.<\/li>\n<li>Monitor results and optimisation.<\/li>\n<li>Launch without needing dev support, it\u2019s all built for marketers.<\/li>\n<\/ul>\n<p>WhatsApp is a paid channel but if you use it right, you\u2019re not just sending more noise. You\u2019re creating smarter, more responsive touchpoints that move customers forward and build loyalty.<\/p>\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<h2 class=\"wp-block-heading\">If a game reserve in South Africa can deliver smarter customer experiences than a Fortune 500 brand, what\u2019s your excuse?<\/h2>\n<p>Your customers are already using WhatsApp every day. They\u2019re checking in. Getting updates. Receiving service info. And they love it.<\/p>\n<p>Don\u2019t let your brand be the one still relying on email alone. Welcome to the jungle, we got fun and games!<\/p>\n<p><strong>Ready to add WhatsApp to your messaging stack?<\/strong><br \/>\ud83d\udc49 <a href=\"https:\/\/spotler.com\/en-de\/solutions\/use-cases\/whatsapp-marketing\">See how Spotler makes WhatsApp marketing easy.<\/a><\/p>\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<div class=\"wp-block-group mobile-fw has-light-blue-background-color has-background\">\n<div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-group\">\n<div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h3 class=\"wp-block-heading\" id=\"h-titel\">Guide: WhatsApp Proactive Messaging<\/h3>\n<p>WhatsApp lets you create great campaigns. It\u2019s an excellent way to bring the right marketing and communication content to the attention of your customers. Learn more about the importance of opt-ins so that you can use the power of WhatsApp yourself after reading.  <\/p>\n<div class=\"button-block\">\n                                    <a class=\"btn blue-btn\" href=\"https:\/\/spotler.com\/en-de\/guides\/whatsapp-proactive-messaging\"><span>Read the guide<\/span><\/a>\n                                        <\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Real-world WhatsApp messaging beats email hands down &#8211; and why your marketing strategy needs to catch up. <\/p>\n","protected":false},"author":86,"featured_media":166213,"template":"","cat_industry":[1459,1460,2107,2043],"cat_topic":[1687,1492],"class_list":["post-166262","blog","type-blog","status-publish","has-post-thumbnail","hentry","cat_industry-b2c-en-de","cat_industry-ecommerce-retail-en-de","cat_industry-leisure-entertainment-en-de","cat_industry-travel-tourism-en-de","cat_topic-strategy-en-de","cat_topic-whatsapp-marketing-en-de"],"acf":[],"_links":{"self":[{"href":"https:\/\/spotler.com\/en-de\/wp-json\/wp\/v2\/blog\/166262","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/spotler.com\/en-de\/wp-json\/wp\/v2\/blog"}],"about":[{"href":"https:\/\/spotler.com\/en-de\/wp-json\/wp\/v2\/types\/blog"}],"author":[{"embeddable":true,"href":"https:\/\/spotler.com\/en-de\/wp-json\/wp\/v2\/users\/86"}],"version-history":[{"count":2,"href":"https:\/\/spotler.com\/en-de\/wp-json\/wp\/v2\/blog\/166262\/revisions"}],"predecessor-version":[{"id":209770,"href":"https:\/\/spotler.com\/en-de\/wp-json\/wp\/v2\/blog\/166262\/revisions\/209770"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/spotler.com\/en-de\/wp-json\/wp\/v2\/media\/166213"}],"wp:attachment":[{"href":"https:\/\/spotler.com\/en-de\/wp-json\/wp\/v2\/media?parent=166262"}],"wp:term":[{"taxonomy":"cat_industry","embeddable":true,"href":"https:\/\/spotler.com\/en-de\/wp-json\/wp\/v2\/cat_industry?post=166262"},{"taxonomy":"cat_topic","embeddable":true,"href":"https:\/\/spotler.com\/en-de\/wp-json\/wp\/v2\/cat_topic?post=166262"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}