Getting started with employee advocacy

5 steps to a successful employee advocacy programme

More and more companies are discovering the competitive benefits of employee advocacy. It increases your reach on social media by up to 561%, strengthens social binding within your organisation, and has a positive impact on your employer branding.

But what is employee advocacy exactly, and what’s the best way to get started?

In this employee advocacy starters guide, you’ll learn:

• What is employee advocacy?
• Improve your reach
• More leads, customers, and job applicants
• Strategy is key
• 5 steps to a successful employee advocacy program
• How to convince your colleagues
• Benefits for brand ambassadors
• Practical tips to get you started