{"id":147067,"date":"2024-12-09T17:46:56","date_gmt":"2024-12-09T16:46:56","guid":{"rendered":"https:\/\/spotler.com\/?post_type=events&#038;p=147067"},"modified":"2025-01-28T12:28:39","modified_gmt":"2025-01-28T11:28:39","slug":"buy-now-turning-insights-into-impact-harnessing-behavioural-science-for-good","status":"publish","type":"events","link":"https:\/\/spotler.com\/en-gb\/agenda\/buy-now-turning-insights-into-impact-harnessing-behavioural-science-for-good","title":{"rendered":"Buy Now! Turning Insights into Impact \u2013 Harnessing Behavioural Science for Good"},"content":{"rendered":"<p class=\"wp-block-paragraph\">We love buying stuff, right! And this consumer behaviour reveals both challenges and opportunities; as is clearly shown in Netflix\u2019s Buy Now \u2013 an excellent exploration of the psychological and social dynamics behind consumer behaviour in. <\/p>\n<p class=\"wp-block-paragraph\">With that in mind, this insightful session, by Bea Andrew (Behavioural Science Consultant), will uncover how businesses can pivot from psychological manipulation to designing positive, human-centred experiences that drive meaningful change &#8211; yet still deliver business growth.<\/p>\n<p class=\"wp-block-paragraph\">Together, we will explore the brighter side of behavioural science and discover the tools to create lasting value.<\/p>\n<p><iframe loading=\"lazy\" id=\"testframe\" src=\"https:\/\/t.spotler.co.uk\/gatormaillz\/\/EventMgr_BookEvent1.aspx?eID=1116\" width=\"100%\" height=\"300px\" scrolling=\"no\" frameBorder=\"0\"><\/iframe><\/p>\n<h2 class=\"wp-block-heading\"><strong>Key Learnings:<\/strong><\/h2>\n<ul class=\"wp-block-list\">\n<li>Using behavioural insights to empower, not exploit<\/li>\n<li>Driving environmental sustainability through innovation<\/li>\n<li>Building a business model centred on connection and shared value<\/li>\n<\/ul>\n<div class=\"wp-block-media-text is-stacked-on-mobile\" style=\"grid-template-columns:21% auto\">\n<figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"328\" height=\"331\" src=\"https:\/\/spotler.com\/wp-content\/uploads\/2024\/12\/1224-speaker-beatrice-andrew.png\" alt=\"\" class=\"wp-image-147081 size-full\" srcset=\"https:\/\/spotler.com\/wp-content\/uploads\/2024\/12\/1224-speaker-beatrice-andrew.png 328w, https:\/\/spotler.com\/wp-content\/uploads\/2024\/12\/1224-speaker-beatrice-andrew-297x300.png 297w, https:\/\/spotler.com\/wp-content\/uploads\/2024\/12\/1224-speaker-beatrice-andrew-150x150.png 150w, https:\/\/spotler.com\/wp-content\/uploads\/2024\/12\/1224-speaker-beatrice-andrew-188x190.png 188w\" sizes=\"auto, (max-width: 328px) 100vw, 328px\" \/><\/figure>\n<div class=\"wp-block-media-text__content\">\n<p class=\"wp-block-paragraph\">Beatrice runs Be.a Consulting, a behavioural science consultancy that helps brands, businesses and agencies empathise with their audiences to enhance product development, digital experience and marketing strategy. <br \/>LinkedIn: <a href=\"https:\/\/www.linkedin.com\/in\/beatrice-andrew\/\" target=\"_blank\" rel=\"noopener\">Beatrice Andrew<\/a><\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Are you interested in the psychology of buying? If so, Bea Andrews is hosting the perfect webinar for you to create positive, human-centred experiences. <\/p>\n","protected":false},"featured_media":147119,"template":"","cat_product":[],"cat_event_type":[1427],"cat_industry":[],"cat_topic":[1664],"class_list":["post-147067","events","type-events","status-publish","has-post-thumbnail","hentry","cat_event_type-webinar-en-gb","cat_topic-neuromarketing-en-gb"],"acf":[],"_links":{"self":[{"href":"https:\/\/spotler.com\/en-gb\/wp-json\/wp\/v2\/events\/147067","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/spotler.com\/en-gb\/wp-json\/wp\/v2\/events"}],"about":[{"href":"https:\/\/spotler.com\/en-gb\/wp-json\/wp\/v2\/types\/events"}],"version-history":[{"count":0,"href":"https:\/\/spotler.com\/en-gb\/wp-json\/wp\/v2\/events\/147067\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/spotler.com\/en-gb\/wp-json\/wp\/v2\/media\/147119"}],"wp:attachment":[{"href":"https:\/\/spotler.com\/en-gb\/wp-json\/wp\/v2\/media?parent=147067"}],"wp:term":[{"taxonomy":"cat_product","embeddable":true,"href":"https:\/\/spotler.com\/en-gb\/wp-json\/wp\/v2\/cat_product?post=147067"},{"taxonomy":"cat_event_type","embeddable":true,"href":"https:\/\/spotler.com\/en-gb\/wp-json\/wp\/v2\/cat_event_type?post=147067"},{"taxonomy":"cat_industry","embeddable":true,"href":"https:\/\/spotler.com\/en-gb\/wp-json\/wp\/v2\/cat_industry?post=147067"},{"taxonomy":"cat_topic","embeddable":true,"href":"https:\/\/spotler.com\/en-gb\/wp-json\/wp\/v2\/cat_topic?post=147067"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}