{"id":257540,"date":"2026-08-26T10:50:49","date_gmt":"2026-08-26T08:50:49","guid":{"rendered":"https:\/\/spotler.com\/?post_type=events&#038;p=257540"},"modified":"2026-09-22T10:35:15","modified_gmt":"2026-09-22T08:35:15","slug":"the-ai-influenced-customer-are-your-journeys-ready","status":"publish","type":"events","link":"https:\/\/spotler.com\/en-gb\/agenda\/the-ai-influenced-customer-are-your-journeys-ready","title":{"rendered":"The AI-influenced customer: Are your journeys ready?"},"content":{"rendered":"<h2 class=\"wp-block-heading\">AI isn\u2019t just changing how customers discover brands. It\u2019s changing the <strong>customer who arrives<\/strong>.<\/h2>\n<div style=\"width:100%; display:flex; justify-content:center;\">\n<div style=\"width:315px; max-width:100%; aspect-ratio:9 \/ 16;\">\n  <iframe\n    src=\"https:\/\/www.youtube.com\/embed\/4bSSSv3Dci4\"\n    title=\"YouTube Short\"\n    frameborder=\"0\"\n    allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\"\n    referrerpolicy=\"strict-origin-when-cross-origin\"\n    allowfullscreen\n    style=\"width:100%; height:100%; border:0;\"><br \/>\n  <\/iframe>\n<\/div>\n<\/div>\n<p class=\"wp-block-paragraph\">Your customers can now research, compare and narrow down their choices through AI before they ever reach your website. They may arrive more informed, with different expectations and less patience for experiences that don\u2019t feel relevant.<\/p>\n<p class=\"wp-block-paragraph\"><strong>But have the customer journeys you\u2019ve built changed with them?<\/strong><\/p>\n<p class=\"wp-block-paragraph\">Join us for a practical 30-minute session where we\u2019ll take three familiar commerce challenges and explore what you could do differently with your journeys as your customer behaviour changes. <\/p>\n<p class=\"wp-block-paragraph\">In 30 minutes you&#8217;ll learn:&nbsp;<\/p>\n<ul class=\"wp-block-list\">\n<li><strong>Driving better acquisition &#8211;<\/strong> How could you adapt the journey when a customer arrives already researched and ready to decide?<\/li>\n<li><strong>Encouraging more 1st to 2nd purchases &#8211;<\/strong> How can what a customer buys, and what they do afterwards, &nbsp;help determine what they should receive next?<\/li>\n<li><strong>Reducing churn &#8211;<\/strong> Could changes in customer behaviour help you spot someone drifting before they actually lapse?<\/li>\n<\/ul>\n<div class=\"button-block\">\n                    <a href=\"https:\/\/the-ai-influenced-customer.spotler-events.com\/page\/2348434\" class=\"btn blue-btn\" target=\"_blank\" rel=\"noopener\"><br \/>\n                <span>Save your place<\/span><br \/>\n            <\/a>\n                                                        <\/div>\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<h2 class=\"wp-block-heading\"><strong>Hosted By&#8230;<\/strong><\/h2>\n<div class=\"wp-block-media-text is-stacked-on-mobile\" style=\"grid-template-columns:24% auto\">\n<figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"383\" height=\"368\" src=\"https:\/\/spotler.com\/wp-content\/uploads\/2025\/12\/1225-Kristian-Tucker.webp\" alt=\"\" class=\"wp-image-202938 size-full\" srcset=\"https:\/\/spotler.com\/wp-content\/uploads\/2025\/12\/1225-Kristian-Tucker.webp 383w, https:\/\/spotler.com\/wp-content\/uploads\/2025\/12\/1225-Kristian-Tucker-300x288.webp 300w, https:\/\/spotler.com\/wp-content\/uploads\/2025\/12\/1225-Kristian-Tucker-198x190.webp 198w, https:\/\/spotler.com\/wp-content\/uploads\/2025\/12\/1225-Kristian-Tucker-44x42.webp 44w\" sizes=\"auto, (max-width: 383px) 100vw, 383px\" \/><\/figure>\n<div class=\"wp-block-media-text__content\">\n<p class=\"wp-block-paragraph\" id=\"block-74fb3ac0-ce22-419c-b82f-41c08aa5c72d\">Kristian Tucker is Spotler&#8217;s Product Evangelist, known for his forward thinking approach to customer lifecycle strategy.<\/p>\n<p class=\"wp-block-paragraph\" id=\"block-74fb3ac0-ce22-419c-b82f-41c08aa5c72d\">With more than ten years of experience leading Customer Service and Success teams in SaaS, he specialises in guiding clients from onboarding to sustained, high revenue growth.<\/p>\n<\/div>\n<\/div>\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<div class=\"button-block\">\n                    <a href=\"https:\/\/the-ai-influenced-customer.spotler-events.com\/page\/2348434\" class=\"btn dark-blue-btn\" target=\"_blank\" rel=\"noopener\"><br \/>\n                <span>Save your place<\/span><br \/>\n            <\/a>\n                                                        <\/div>\n","protected":false},"excerpt":{"rendered":"<p>Join us for a practical 30-minute session for commerce marketers, where we\u2019ll share three ideas for adapting the customer journeys and workflows you already have to today\u2019s changing AI-led buyer behaviour.<\/p>\n","protected":false},"featured_media":257827,"template":"","cat_product":[],"cat_event_type":[1427],"cat_industry":[1463],"cat_topic":[1592],"class_list":["post-257540","events","type-events","status-publish","has-post-thumbnail","hentry","cat_event_type-webinar-en-gb","cat_industry-ecommerce-retail-en-gb","cat_topic-artificial-intelligence-en-gb"],"acf":[],"_links":{"self":[{"href":"https:\/\/spotler.com\/en-gb\/wp-json\/wp\/v2\/events\/257540","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/spotler.com\/en-gb\/wp-json\/wp\/v2\/events"}],"about":[{"href":"https:\/\/spotler.com\/en-gb\/wp-json\/wp\/v2\/types\/events"}],"version-history":[{"count":4,"href":"https:\/\/spotler.com\/en-gb\/wp-json\/wp\/v2\/events\/257540\/revisions"}],"predecessor-version":[{"id":259301,"href":"https:\/\/spotler.com\/en-gb\/wp-json\/wp\/v2\/events\/257540\/revisions\/259301"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/spotler.com\/en-gb\/wp-json\/wp\/v2\/media\/257827"}],"wp:attachment":[{"href":"https:\/\/spotler.com\/en-gb\/wp-json\/wp\/v2\/media?parent=257540"}],"wp:term":[{"taxonomy":"cat_product","embeddable":true,"href":"https:\/\/spotler.com\/en-gb\/wp-json\/wp\/v2\/cat_product?post=257540"},{"taxonomy":"cat_event_type","embeddable":true,"href":"https:\/\/spotler.com\/en-gb\/wp-json\/wp\/v2\/cat_event_type?post=257540"},{"taxonomy":"cat_industry","embeddable":true,"href":"https:\/\/spotler.com\/en-gb\/wp-json\/wp\/v2\/cat_industry?post=257540"},{"taxonomy":"cat_topic","embeddable":true,"href":"https:\/\/spotler.com\/en-gb\/wp-json\/wp\/v2\/cat_topic?post=257540"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}