When your email bounces, take action

Handling email bounces can be challenging. Bounces have different causes, like incorrect email addresses or unavailable mail servers. When your email bounces, you want to be the first to know.

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Since bounce handling can be complicated, standards were established. These standards regulate the way an email bounce should be built up. Regretfully, these standards are not always followed. In some cases, confusing messages are sent back to disrupt spamming. This makes bounce management something you’d leave up to the experts instead.

Flowmailer’s Bounce Management module places undelivered messages on a dropout list. From this list, you can correct the false email address. By doing so, you’re able to resend your message to the new address.

Bounce notifications are also feedbacked to your source system so that the false email address can be adjusted there as well. This ensures the quality of your data, your recipient lists, and ultimately your sender/domain reputation!

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