{"id":189643,"date":"2025-09-24T14:25:48","date_gmt":"2025-09-24T12:25:48","guid":{"rendered":"https:\/\/spotler.com\/glossary\/linkedin-advertising"},"modified":"2025-09-24T17:00:13","modified_gmt":"2025-09-24T15:00:13","slug":"linkedin-advertising","status":"publish","type":"concepts","link":"https:\/\/spotler.com\/nl-nl\/begrippen\/linkedin-advertising","title":{"rendered":"LinkedIn Advertising"},"content":{"rendered":"<p><strong>LinkedIn Advertising verwijst naar betaalde campagnes op <a href=\"https:\/\/www.linkedin.com\/feed\/\" target=\"_blank\" rel=\"noreferrer noopener\">het zakelijke netwerk LinkedIn<\/a>. Bedrijven kunnen advertenties inzetten in de feed, via InMail of in banners, gericht op functies, sectoren of vaardigheden.<\/strong><\/p>\n<p>Dit is relevant omdat LinkedIn wereldwijd wordt gebruikt door professionals en organisaties. Het platform biedt unieke mogelijkheden om zakelijke beslissers en specifieke branches te bereiken.<\/p>\n<p>Een praktisch voorbeeld: een softwarebedrijf kan een campagne starten die zich richt op IT-managers binnen de zorgsector. Zo bereikt het bedrijf direct een doelgroep die waarschijnlijk interesse heeft in hun oplossing.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Adverteren op LinkedIn om zakelijke doelgroepen te bereiken via gerichte campagnes.<\/p>\n","protected":false},"featured_media":0,"template":"","cat_topic":[],"cat_glossary":[],"class_list":["post-189643","concepts","type-concepts","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/spotler.com\/nl-nl\/wp-json\/wp\/v2\/concepts\/189643","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/spotler.com\/nl-nl\/wp-json\/wp\/v2\/concepts"}],"about":[{"href":"https:\/\/spotler.com\/nl-nl\/wp-json\/wp\/v2\/types\/concepts"}],"version-history":[{"count":1,"href":"https:\/\/spotler.com\/nl-nl\/wp-json\/wp\/v2\/concepts\/189643\/revisions"}],"predecessor-version":[{"id":189650,"href":"https:\/\/spotler.com\/nl-nl\/wp-json\/wp\/v2\/concepts\/189643\/revisions\/189650"}],"wp:attachment":[{"href":"https:\/\/spotler.com\/nl-nl\/wp-json\/wp\/v2\/media?parent=189643"}],"wp:term":[{"taxonomy":"cat_topic","embeddable":true,"href":"https:\/\/spotler.com\/nl-nl\/wp-json\/wp\/v2\/cat_topic?post=189643"},{"taxonomy":"cat_glossary","embeddable":true,"href":"https:\/\/spotler.com\/nl-nl\/wp-json\/wp\/v2\/cat_glossary?post=189643"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}