{"id":189486,"date":"2025-09-24T11:29:21","date_gmt":"2025-09-24T09:29:21","guid":{"rendered":"https:\/\/spotler.com\/glossary\/facebook-advertising"},"modified":"2025-09-24T16:59:29","modified_gmt":"2025-09-24T14:59:29","slug":"facebook-advertising","status":"publish","type":"concepts","link":"https:\/\/spotler.com\/sv-se\/ordlista\/facebook-advertising","title":{"rendered":"Facebook Advertising"},"content":{"rendered":"<p><strong>Facebook Advertising inneb\u00e4r att f\u00f6retag annonserar p\u00e5 Facebook genom betalda kampanjer. Annonserna kan riktas till specifika m\u00e5lgrupper baserat p\u00e5 demografi, intressen och beteenden.<\/strong><\/p>\n<p>Det \u00e4r relevant eftersom Facebook \u00e4r en av v\u00e4rldens st\u00f6rsta sociala plattformar och ger f\u00f6retag tillg\u00e5ng till miljontals potentiella kunder. Annonser kan vara enkla bilder eller videor, men ocks\u00e5 mer avancerade kampanjer med retargeting eller leadgenerering.<\/p>\n<p>Ett exempel: en n\u00e4tbutik som s\u00e4ljer sportkl\u00e4der kan rikta sina annonser till personer som \u00e4r intresserade av l\u00f6pning och tr\u00e4ning. P\u00e5 s\u00e5 s\u00e4tt n\u00e5r de en m\u00e5lgrupp med st\u00f6rre chans att konvertera till k\u00f6p.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Facebook Advertising inneb\u00e4r att f\u00f6retag annonserar p\u00e5 Facebook genom betalda kampanjer. <\/p>\n","protected":false},"featured_media":0,"template":"","cat_topic":[],"cat_glossary":[],"class_list":["post-189486","concepts","type-concepts","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/spotler.com\/sv-se\/wp-json\/wp\/v2\/concepts\/189486","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/spotler.com\/sv-se\/wp-json\/wp\/v2\/concepts"}],"about":[{"href":"https:\/\/spotler.com\/sv-se\/wp-json\/wp\/v2\/types\/concepts"}],"version-history":[{"count":2,"href":"https:\/\/spotler.com\/sv-se\/wp-json\/wp\/v2\/concepts\/189486\/revisions"}],"predecessor-version":[{"id":189711,"href":"https:\/\/spotler.com\/sv-se\/wp-json\/wp\/v2\/concepts\/189486\/revisions\/189711"}],"wp:attachment":[{"href":"https:\/\/spotler.com\/sv-se\/wp-json\/wp\/v2\/media?parent=189486"}],"wp:term":[{"taxonomy":"cat_topic","embeddable":true,"href":"https:\/\/spotler.com\/sv-se\/wp-json\/wp\/v2\/cat_topic?post=189486"},{"taxonomy":"cat_glossary","embeddable":true,"href":"https:\/\/spotler.com\/sv-se\/wp-json\/wp\/v2\/cat_glossary?post=189486"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}