Although our products are easy to use, we make sure your accounts are set-up and connected properly, so that you can make a jump start. On top of that, we offer a wide range of services to help you succeed even more in using our software.
Marketing Cloud for Commerce Marketing
Customer Data Platform
Our Customer Data Platform unifies your customer data, enabling smarter segmentation, richer personalisation, and higher conversions with AI-powered insights.
Join 5,000+ marketing professionals creating impact with Spotler
Missing data means missed conversions
When your data is scattered, it’s harder to understand your customers, and even harder to get the results you need.
- You can’t recognise returning visitors
- Profiles lack insight and behaviour data
- Campaigns stay broad and generic
- It’s harder to turn visits into conversions
Power smarter campaigns with connected customer data
Our Customer Data Platform brings all your customer data into one place — so you can truly understand who your customers are, what they care about, and how to connect with them in more personal, relevant ways that drive conversions at every stage of their journey.
Unified data you can actually use
Connect data from your ecommerce platform, email, social channels and more into one unified view. Understand each customer’s full story from anonymous visitor to repeat purchase, so you can create personalised journeys that boost sales.
Segment on real behaviour
No more stitching together static lists or guessing who to target. Use behavioural and preference data to build segments based on who your customers are and what they are ready for, then trigger personalised content that fits their journey.
Personalise every touch point
Use real customer behaviour to personalise your website content and emails with products, messages and offers that truly match their interests. No more guesswork or generic experiences, just better results driven by smarter, more relevant targeting.
Focus on those who drive revenue
Use predictive insights to spot your most valuable customers, the ones most likely to convert, return and stay loyal. With a clearer picture of who matters most, you can create targeted campaigns that increase retention and keep them coming back.
Use AI predictions to improve your CLV
With predictive AI you create actionable customer segments based on preset rulings and historical data that will help improve your Customer Lifetime Value. Simply predict which customers will buy or spend more and send out personalised campaigns!
Find out more
"The RFM scores provide insights into the added value of individual customers. This allows us to identify which customers generate the most value, which customers require extra attention, and which customers Lucardi is at risk of losing."
"Smart audience segmentation has helped DELTA enhance the online customer experience and increase online sales without putting pressure on the offline sales team."
“Filmgoers are not easily categorised. Someone who watches an American action film on Saturday night might watch a feel-good animated film with their nephew on Wednesday afternoon. Our challenge was to approach our visitors more relevantly with recommendations that resonate with them and keep them coming back. Spotler's Customer Data Platform has helped us enormously in this.”
Customer data platform features that make this possible
Real-time customer profiles
See who’s on your website with live profiles built from website behaviour, ecommerce data, purchase history, and more.
Drag and drop journey builder
Design personalised journeys with real-time triggers, actions and decision points – no code needed.
Product recommendations
Recommend the right products to the right person, at the right time across your website and emails.
Real-time notifications
Immediately indicate when the product was last purchased or how much you have in stock to persuade the purchase faster.
Website personalisation
Tailor banners, product blocks, pop-ups and key content based on customer behaviour, preferences and buying stage.
Standard integrations
Easily connect our CDP to your ecommerce platform such as Magento, Shopware, Shopify or Woocommerce.
We offer you all the guidance that you need
Direct support
Our expert support team is available by phone, chat or email. Friendly, fast and trusted.
Training & Help Center
All users are trained in the use of our products and have a richly filled Help Center at their disposal.
Technical specialists
Experts help you with setup, data, integrations and templates. We’re here to make it easy.
Interested? Here’s what to do next
Book your demo
Get a no-pressure walkthrough of our Customer Data Platform, tailored to your sector and marketing needs.
Get your proposal
A personalised plan on how our Marketing Cloud can help you reach your marketing goals.
Reach your goals
Implement our Marketing Cloud, optimise efforts and watch your impact grow.
What customers often ask before they take the next step
Will this work with my ecommerce platform and existing tools?
Yes – our CDP integrates with popular ecommerce platforms like Shopify, Magento, Shopware and WooCommerce, as well as your CRM, email and analytics tools. We bring all your data into one connected view, without disrupting your current setup.
What kind of customer data can I collect and use?
You can collect behavioural data (like page views, cart activity), transactional data (like purchases and order value), and engagement data (like email clicks or pop-up interactions). All of it feeds into a live, real-time profile for each customer.
How does the CDP help increase conversions?
By unifying your data, you can build smart segments, personalise campaigns, and deliver timely messages across channels. Whether it’s product recommendations, email triggers or personalised content blocks — you’re always speaking to what the customer actually wants.
Is this easy to use for non-technical teams?
Absolutely. The platform is designed for marketers – with an intuitive interface, drag-and-drop journey builder, and ready-made templates. No coding needed, and our team supports you every step of the way.
Do you have any other questions?
Please feel free to contact or schedule a demonstration. We will gladly answer all your questions.
See how companies like yours grow more revenue and loyalty
Get a demo
Bring your webshop data to life
Connect data from your ecommerce platform, email, social channels and more into one unified view. Understand each customer’s full story from anonymous visitor to repeat purchase, so you can create personalised journeys that boost sales.