The AI-influenced customer: Are your journeys ready?

AI isn’t just changing how customers discover brands. It’s changing the customer who arrives.

Your customers can now research, compare and narrow down their choices through AI before they ever reach your website. They may arrive more informed, with different expectations and less patience for experiences that don’t feel relevant.

But have the customer journeys you’ve built changed with them?

Join us for a practical 30-minute session where we’ll take three familiar commerce challenges and explore what you could do differently with your journeys as your customer behaviour changes.

In 30 minutes you’ll learn: 

  • Driving better acquisition – How could you adapt the journey when a customer arrives already researched and ready to decide?
  • Encouraging more 1st to 2nd purchases – How can what a customer buys, and what they do afterwards,  help determine what they should receive next?
  • Reducing churn – Could changes in customer behaviour help you spot someone drifting before they actually lapse?

Hosted By…


Kristian Tucker is Spotler’s Product Evangelist, known for his forward thinking approach to customer lifecycle strategy.

With more than ten years of experience leading Customer Service and Success teams in SaaS, he specialises in guiding clients from onboarding to sustained, high revenue growth.

Date and time
29 September 2026
14:00 - 14:30
Registration end
29 September 2026
13:55
Location
Online
Event type