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AI in Spotler Products
We added generative AI, conversational AI and predictive AI in our products.
Want to know how you have control over it and how you can benefit from AI?
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AFAS Profit
Bring together sales, service and back-office data to give you a clear, connected view of every contact. From the first email or call to the final invoice, all your interactions with customers, suppliers, members and partners are stored centrally in AFAS Profit’s CRM module.
Make your CRM the single source of truth
Spotler Mail+ integrates seamlessly with the CRM module in AFAS Profit, providing a two-way sync that keeps contact records current and eliminates the hassle of manual imports and exports. The result? Marketing and communication teams working smarter, with cleaner data, more targeted segments, driving better campaign results, without needing to chase for the latest version of their mailing list.
Integrate AFAS with our products:
Spotler Mail+
Precise segments, faster and under your control
Once set up, contacts and updates sync automatically between AFAS and Spotler Mail+, including permissions and preferences. No more uploading static spreadsheets or dealing with mismatched data, just reliable, up-to-date segments ready for every campaign.
You’re also in charge of which fields are synced between platforms. From job title to industry, preferences to language, you select the data that matters to your campaigns and what you’ll use for personalisation, segmentation, or as triggers for an automation.
A clearer image of your contacts
Next to customer notes, offers, tasks, in AFAS you’ll know which contacts have bounced (soft or hard), who’s unsubscribed, and what mailing permissions they’ve given. Each can then be enriched with dossier items that show which campaigns they’ve received, opened or clicked, complete with date, subject line and links.
This makes reporting easy and centralised. Use AFAS filters and lists to track unsubscribes, spot bounce trends, or build contact groups based on engagement. Marketing insights become available across teams, not just in your mailing tool.
Automate your work
Your AFAS CRM module becomes not just smarter, but more proactive. When a contact bounces, Spotler can create a dossier item. That item can trigger a workflow inside AFAS, like assigning a task to update their contact details.
And for marketers? When a new contact is added in AFAS, they’re automatically synced to Mail+, added to the right dynamic lists, and enrolled into your next welcome journey or campaign.
Want to know more about the integration?
Check our helpcenter for more technical information or book a demo and we gladly show you the benefits of integrating AFAS Profit with our software.