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5 plug-and-play marketing campaigns using WhatsApp and a CDP
Blog
5 plug-and-play marketing campaigns using WhatsApp and a CDP
Tom Blijleven 06-01-2026

Many look at WhatsApp for Business as a simple newsletter channel or service chat at best. Get inspired by these 5 ready-to-go marketing examples.

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Best practices for good order confirmation emails in eCommerce (2026)
Blog
Best practices for good order confirmation emails in eCommerce (2026)
Tom Blijleven 23-12-2025

When you are handling orders, in B2B or B2C, order confirmation emails play a critical role in the customer journey. Stop sending boring emails!

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Key Marketing Dates 2026
Calendar
Key Marketing Dates 2026

Add some extra sparkle to your campaigns by pinning them to the big dates and events of 2026. See all key dates in our handy calendar.

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The Great British Split Test 2025
Guide
The Great British Split Test 2025

Does an all-caps subject line grab attention? Where should you put your CTA for max impact? See what Spotler tested on their own audience.

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“Breakup emails”: how to re-engage your coldest subscribers
Blog
“Breakup emails”: how to re-engage your coldest subscribers
Jessica Brick 12-12-2025

Every marketer has a segment they avoid looking at too closely: the cold list.

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Events without the Hassle: All the Data, None of the Chaos
Event
22 Jan
Events without the Hassle: All the Data, None of the Chaos

Get more out of the events you’re already running. Combine efficiency with a professional experience for your attendees and stop leads slipping through the cracks and follow up with ease.

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Become the Brand AI Recommends First. Understanding Citation Authority for 2026
Event
29 Jan
Become the Brand AI Recommends First. Understanding Citation Authority for 2026

One of the biggest emerging opportunities is citation analysis and citation building for AI platforms. Find out how you can get AI to cite your brand via GEO.

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Galentine’s Day: the fastest growing seasonal trend marketers should pay attention to 
Blog
Galentine’s Day: the fastest growing seasonal trend marketers should pay attention to 
Richard Wall 09-12-2025

Galentine’s Day has grown from a small cultural moment into one of February’s most commercially interesting trends.

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How to use personalisation without making it creepy this Valentine’s Day 
Blog
How to use personalisation without making it creepy this Valentine’s Day 
Richard Wall 09-12-2025

Buyers want the personal touch, but they don’t want you too close. How do you get the balance right this Valentines Day?

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Love, loyalty and LTV: turning Valentine’s shoppers into year-round customers 
Blog
Love, loyalty and LTV: turning Valentine’s shoppers into year-round customers 
Richard Wall 09-12-2025

How do you turn your Valentine’s shoppers from spring fling to long-term relationship?

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