Enrich your marketing knowledge with our blogs
Get inspired by our articles of the wonderful world of marketing that is always evolving.
Do you want to read the latest Spotler news? View our news overview.
No blogs found
Mother’s Day opt-out emails – overwhelming customers with repeated reminders
Read the blog
Mother’s Day opt-out emails – overwhelming customers with repeated reminders
Jessica Brick
23-01-2026
Happy Mother’s Day? Well, not for some, and brands offering real preference control are doing the right thing. Read what you can do.
10 Mother’s Day marketing ideas to boost your ecommerce sales in 2026
Read the blog
10 Mother’s Day marketing ideas to boost your ecommerce sales in 2026
Jessica Brick
22-01-2026
Mother’s Day can be a big opportunity to boost your ecommerce sales. So go for it this Mother’s Day with our 10 powerful tips.
Mother’s Day for B2B brands: how to use the moment without getting it wrong
Read the blog
Mother’s Day for B2B brands: how to use the moment without getting it wrong
Jessica Brick
21-01-2026
Spotler takes a look at the relevancy of Mother’s Day for B2B brands and how they can capitalise on the moment without getting it wrong.
From crisis to open day: why teams need a real mobile workflow in customer engagement
Read the blog
From crisis to open day: why teams need a real mobile workflow in customer engagement
Ioana Petrescu
16-01-2026
Respond, publish and manage customer conversations on the go with a mobile workflow built for crises, events and field teams.
5 plug-and-play marketing campaigns using WhatsApp and a CDP
Read the blog
5 plug-and-play marketing campaigns using WhatsApp and a CDP
Tom Blijleven
06-01-2026
Many look at WhatsApp for Business as a simple newsletter channel or service chat at best. Get inspired by these 5 ready-to-go marketing examples.
Best practices for good order confirmation emails in eCommerce (2026)
Read the blog
Best practices for good order confirmation emails in eCommerce (2026)
Tom Blijleven
23-12-2025
When you are handling orders, in B2B or B2C, order confirmation emails play a critical role in the customer journey. Stop sending boring emails!
Black Friday and Cyber Monday 2025 set new email sending records for Spotler customers
Read the blog
Black Friday and Cyber Monday 2025 set new email sending records for Spotler customers
Anastasia Pop, Mark van den Berg
05-12-2025
Black Friday & Cyber Monday 2025: Spotler breaks email sending records with 148 million emails.
Marketing, motherhood and the art of spinning multiple plates
Read the blog
Marketing, motherhood and the art of spinning multiple plates
Jessica Brick
04-12-2025
Being a mum and working in marketing have a lot in common. You will need creativity, resilience, and the ability to juggle a dozen things at once.
Why WhatsApp has become essential in modern ecommerce
Read the blog
Why WhatsApp has become essential in modern ecommerce
Bas Jochems, Mark van den Berg
01-12-2025
Discover how WhatsApp strengthens your ecommerce strategy. Boost conversions, build trust and deliver fast, personal communications.
The A to Z of UTM
Read the blog
The A to Z of UTM
Simon Moss
28-11-2025
Everything you should know about UTMs and how to use them effectively, from character limits to the one place they can't help you.
Why do organisations choose Spotler? 7 convincing reasons
Read the blog
Why do organisations choose Spotler? 7 convincing reasons
Anastasia Pop
20-11-2025
Discover 7 reasons why organisations choose Spotler: personal support, European reliability, AI innovation and high email deliverability.
Live Chat and WhatsApp: the keys to personal customer contact
Read the blog
Live Chat and WhatsApp: the keys to personal customer contact
Djamilla Sommer, Diede Hartveld
18-11-2025
Connect with customers via Live Chat and WhatsApp for better customer service. How do you approach this quickly and efficiently?