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We added generative AI and predictive AI in our products.
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Spotler helps you to successfully organise your marketing. With advanced tools and services, you can optimise your strategies and develop personalised campaigns. Our solutions strengthen customer loyalty and increase conversion rates
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Spotler customers can contact support if they have any questions or wish to report incidents and bugs.
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Maturity Model
We help you to get the best out of our software with targeted guidance and a clear plan for improvement.
Strategy
Services
Spotler helps you to successfully organise your marketing. With advanced tools and services, you can optimise your strategies and develop personalised campaigns. Our solutions strengthen customer loyalty and increase conversion rates
Education
Online, offline, independently or in a training group? Learn in the way that suits you.
Support
Support
Spotler customers can contact support if they have any questions or wish to report incidents and bugs.
Maturity Model
Maturity Model
We help you to get the best out of our software with targeted guidance and a clear plan for improvement.
Strategy
Enrich your marketing knowledge with our blogs
Get inspired by our articles of the wonderful world of marketing that is always evolving.
Do you want to read the latest Spotler news? View our news overview.
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Google Update: What’s changed in Gmail and Postmaster Tools?
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Google Update: What’s changed in Gmail and Postmaster Tools?
Richard Wall
08-10-2025
Google refines email deliverability with smarter Gmail sorting and Postmaster Tools v2 insights for better sender performance.
The secrets to retaining Black Friday buyers this festive season
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The secrets to retaining Black Friday buyers this festive season
Andy Gilhooley
25-09-2025
Learn how to turn one-time Black Friday shoppers into loyal customers with festive flows, retention tactics and post-purchase engagement.
The 5 types of Black Friday customers – and how to respond to each
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The 5 types of Black Friday customers – and how to respond to each
Richard Wall
23-09-2025
Loyalists, Researchers, and Impulse Buyers are all after different things from you this Black Friday. Are you set up to give it to them?
Why Black Friday shoppers behave differently and what you can do about it
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Why Black Friday shoppers behave differently and what you can do about it
Andy Gilhooley
19-09-2025
Discover how Black Friday shoppers differ from regular customers and learn strategies to segment, engage and turn them into loyal buyers.
15 cheat codes for Black Friday/Cyber Monday success
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15 cheat codes for Black Friday/Cyber Monday success
Andy Gilhooley
19-09-2025
Boost Black Friday & Cyber Monday sales with 15 proven cheat codes. Stand out in busy inboxes, drive clicks and convert customers fast.
TikTok Made Me Buy It: What marketers can learn from viral shopping
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TikTok Made Me Buy It: What marketers can learn from viral shopping
Anastasia Pop
18-09-2025
Discover how TikTok trends can boost your Black Friday campaign. Tips for creative content, inspiration and conversion.
FOMO and JOMO: How Black Friday makes us buy (or not)
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FOMO and JOMO: How Black Friday makes us buy (or not)
Anastasia Pop
10-09-2025
Discover how FOMO and JOMO influence our buying behavior during Black Friday and how marketers can leverage this effectively.
First-party vs. third-party data: Why it’s crucial for marketers
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First-party vs. third-party data: Why it’s crucial for marketers
Anastasia Pop
05-09-2025
Discover the difference between first-party and third-party data and why first-party data is becoming indispensable for marketers in a cookie-less future.
Setting and achieving your Black Friday eCommerce marketing goals
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Setting and achieving your Black Friday eCommerce marketing goals
Rachael Kotadia
03-09-2025
Black Friday gets its name from being the date retailers “go into the black” (reach annual net profit). Here are 6 goals to measure success in 2025.
B(lack) F(riday) C(atchy) M(ailings)
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B(lack) F(riday) C(atchy) M(ailings)
Richard Wall
02-09-2025
Black Friday is rapidly approaching; are your email campaigns ready? Here are 5 of our recent favourites to inspire your designs.
10 tips to make your event as chaotic as possible
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10 tips to make your event as chaotic as possible
Rutger Bremer, Rewien Algoo
01-09-2025
Slick, professional events are over-rated! Follow these tips to cause yourself maximum stress and get the least possible value back.
Black Friday 2025: 5 trends you can’t miss
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Black Friday 2025: 5 trends you can’t miss
Anastasia Pop
26-08-2025
Discover the most important trends for Black Friday 2025: personalisation, AI, Green Friday, and social shopping tips for maximum results.