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AI in Spotler Products
We added generative AI and predictive AI in our products.
Want to know how you have control over it and how you can benefit from AI?
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Services
Spotler helps you to successfully organise your marketing. With advanced tools and services, you can optimise your strategies and develop personalised campaigns. Our solutions strengthen customer loyalty and increase conversion rates
Education
Online, offline, independently or in a training group? Learn in the way that suits you.
Support
Support
Spotler customers can contact support if they have any questions or wish to report incidents and bugs.
Maturity Model
Maturity Model
We help you to get the best out of our software with targeted guidance and a clear plan for improvement.
Strategy
Services
Spotler helps you to successfully organise your marketing. With advanced tools and services, you can optimise your strategies and develop personalised campaigns. Our solutions strengthen customer loyalty and increase conversion rates
Education
Online, offline, independently or in a training group? Learn in the way that suits you.
Support
Support
Spotler customers can contact support if they have any questions or wish to report incidents and bugs.
Maturity Model
Maturity Model
We help you to get the best out of our software with targeted guidance and a clear plan for improvement.
Strategy
Enrich your marketing knowledge with our blogs
Get inspired by our articles of the wonderful world of marketing that is always evolving.
Do you want to read the latest Spotler news? View our news overview.
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FOMO and JOMO: How Black Friday makes us buy (or not)
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FOMO and JOMO: How Black Friday makes us buy (or not)
Anastasia Pop
10-09-2025
Discover how FOMO and JOMO influence our buying behavior during Black Friday and how marketers can leverage this effectively.
First-party vs. third-party data: Why it’s crucial for marketers
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First-party vs. third-party data: Why it’s crucial for marketers
Anastasia Pop
05-09-2025
Discover the difference between first-party and third-party data and why first-party data is becoming indispensable for marketers in a cookie-less future.
Setting and achieving your Black Friday eCommerce marketing goals
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Setting and achieving your Black Friday eCommerce marketing goals
Rachael Kotadia
03-09-2025
Black Friday gets its name from being the date retailers “go into the black” (reach annual net profit). Here are 6 goals to measure success in 2025.
B(lack) F(riday) C(atchy) M(ailings)
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B(lack) F(riday) C(atchy) M(ailings)
Richard Wall
02-09-2025
Black Friday is rapidly approaching; are your email campaigns ready? Here are 5 of our recent favourites to inspire your designs.
10 tips to make your event as chaotic as possible
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10 tips to make your event as chaotic as possible
Rutger Bremer, Rewien Algoo
01-09-2025
Slick, professional events are over-rated! Follow these tips to cause yourself maximum stress and get the least possible value back.
Black Friday 2025: 5 trends you can’t miss
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Black Friday 2025: 5 trends you can’t miss
Anastasia Pop
26-08-2025
Discover the most important trends for Black Friday 2025: personalisation, AI, Green Friday, and social shopping tips for maximum results.
AI marketing dashboards you can talk to
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AI marketing dashboards you can talk to
Erik de Kock
25-07-2025
What if you could just ask your data a question and get an immediate answer in plain words, like a colleague would. That is possible now. Find out how!
Why should your emails be accessible, and how do you do it?
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Why should your emails be accessible, and how do you do it?
Liana Tamse
24-07-2025
Accessibility isn't just about design; it's about inclusion. Following WCAG guidelines makes your email campaigns accessible to a broader audience.
What is customer loyalty when AI does the shopping for you?
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What is customer loyalty when AI does the shopping for you?
Tom Blijleven
21-07-2025
Discover how AI-driven agentic shopping is changing customer loyalty, and how brands can stay memorable in a world where AI makes the call (literally).
Winning with email & cross‑channel marketing in 2025: 5 must‑do tactics
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Winning with email & cross‑channel marketing in 2025: 5 must‑do tactics
Anastasia Pop
09-07-2025
We're explore the five key strategies your team should focus on to stay ahead with email marketing.
Hosting a B2B event? Here’s how to sell it out
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Hosting a B2B event? Here’s how to sell it out
Rewien Algoo
20-06-2025
We're outlining how the right ticketing strategy can elevate your event quality and help you sell out faster.
What is Natural Language Query (NLQ) & why should you care?
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What is Natural Language Query (NLQ) & why should you care?
Richard Wall
18-06-2025
Without Natural Language Query (NLQ), the AI storm would be much quieter. So what is it and why does it matter?