CrossEngage
CrossEngage
PopularCustomer intelligence strengthens customer loyalty, increases profitability and wins new customers.
Connect
Connect
Connect webshop with customer data platform, e-mail service provider and e-fulfilment solution in 5 minutes.
Activate Search
Search
Optimise search results on the website to provide a better shopping experience.
Relevant content
Services
Spotler helps you to successfully organise your marketing. With advanced tools and services, you can optimise your strategies and develop personalised campaigns. Our solutions strengthen customer loyalty and increase conversion rates
Maturity Model
Maturity Model
We help you to get the best out of our software with targeted guidance and a clear plan for improvement.
Strategy
Services
Spotler helps you to successfully organise your marketing. With advanced tools and services, you can optimise your strategies and develop personalised campaigns. Our solutions strengthen customer loyalty and increase conversion rates
Maturity Model
Maturity Model
We help you to get the best out of our software with targeted guidance and a clear plan for improvement.
Strategy
Practical knowledge and information about marketing
We create a lot of interesting content about marketing. Take a look at our whitepapers, case studies, blogs, guides and webinar recordings.
Search
Sort by:
No post found
Four unexpected insights from the GDMA Email Benchmark 2024
Read the blog
Blog
Four unexpected insights from the GDMA Email Benchmark 2024
Tom Blijleven
02-07-2024
Focusing on unsubscribe and spam complaint rates sets new standards for email marketing, emphasising the importance of engagement and maintaining trust with recipients.
Apple’s doubling down on AI: what does iOS 18 mean for email marketing?
Read the blog
Blog
Apple’s doubling down on AI: what does iOS 18 mean for email marketing?
Tom Blijleven
17-06-2024
Primarily focusing on AI-driven advanced features, Apple is changing the way we do email marketing with these two features.
What are transactional emails: the ins and outs
Read the guide
Guide
What are transactional emails: the ins and outs
Transactional email are the backbone of our online customer experience – but what do we actually know about them?
Discover the Building Blocks of a Successful CRM Strategy
Read the guide
Guide
Discover the Building Blocks of a Successful CRM Strategy
Executing a value-based CRM strategy can be challenging at first – we are aware of this. Thus, we have developed a framework that helps you make your way into the world of value-based CRM.
Prepare yourself with Spotler Activate for a cookieless future
Read the blog
Blog
Prepare yourself with Spotler Activate for a cookieless future
Spotler editorial team
20-10-2023
Spotler Activate lets you manage your own data without using third-party cookies.
How we turned simple data into an AI-powered email
Read the guide
Guide
How we turned simple data into an AI-powered email
AI and email can do a lot, but how do you actually do this? In this guide, we’ll tell you how we turned simple data into an AI-powered email!
Customer journey management: what it is and how to master it in five steps
Read the blog
Blog
Customer journey management: what it is and how to master it in five steps
Spotler editorial team
05-07-2023
Customer journey management is a hot topic in the e-commerce world, and for good reason. We’ll show you how to effectively manage the customer journey.
CRM Meetwoch – Improve Customer Profitability With the Power of Print Mailing
Read the blog
Blog
CRM Meetwoch – Improve Customer Profitability With the Power of Print Mailing
Spotler editorial team
10-06-2023
CRM Meetwoch Event: Learn how to improve your customer profitability with the power of print mailings and leverage the print channel for profitable CRM.
Best practices for good order confirmation emails
Read the blog
Blog
Best practices for good order confirmation emails
Liana Tamse
15-10-2022
Indispensable in the Customer Journey is the email that the customer receives after purchasing your service or product.
Best practices for password reset emails
Read the blog
Blog
Best practices for password reset emails
Tom Blijleven
13-10-2022
Everyone knows them: an email to reset your password. But how do you create good password reset email?
What is Email Marketing?
Read the guide
Guide
What is Email Marketing?
What is email marketing? What are the advantages and disadvantages? In this article we explain in detail what it is and what you can do with it.
What is email deliverability?
Read the blog
Blog
What is email deliverability?
Yanna-Torry Aspraki
25-03-2021
We explain what exactly email deliverability is, what it involves and how you can ensure that your delivery is good.