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From Search to Sale: Why Searchandising is the next evolution of Marketing Automation 
Blog
From Search to Sale: Why Searchandising is the next evolution of Marketing Automation 
Andy Gilhooley 14-03-2025

Learn how Searchandising enhances eCommerce search, boosts conversions, and integrates with marketing automation for a seamless tech stack.

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The importance of a good AI prompt and how to write it 
Blog
The importance of a good AI prompt and how to write it 
Tom Blijleven 06-03-2025

Writing an AI prompt is important to get better results. We’re diving into the practice of prompt engineering and testing your eye for AI.

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A fair comparison of Mail+ and MailPro
Guide
A fair comparison of Mail+ and MailPro

Tom Meijer (XXL Nutrition) provides a fair comparison between Spotler’s email marketing software packages Mail+ and MailPro for application in e-commerce.

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What’s stopping you from using a CDP (Customer Data Platform)?
Blog
What’s stopping you from using a CDP (Customer Data Platform)?
Richard Wall 24-02-2025

Customer Data Platforms (CDPs) have been around for over a decade, yet we still hear of businesses who don’t trust them. Why?

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How do you apply tagging and scoring?
Guide
How do you apply tagging and scoring?

With tagging and scoring, you segment contacts and determine lead priority based on interactions. Discover how to apply this cleverly.

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Valentine’s emails we loved 2025
Blog
Valentine’s emails we loved 2025
Richard Wall 11-02-2025

You can do better than a heart and some red text! Here are some Valentine’s Day emails that really work.

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Why do my emails end up in junk or quarantine in Microsoft 365 (Outlook)?
Blog
Why do my emails end up in junk or quarantine in Microsoft 365 (Outlook)?
Tom Blijleven 03-02-2025

Understanding how Microsoft’s junk filters work and where to look for potential issues can help you improve email deliverability.

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The power of AI marketing
Blog
The power of AI marketing
Mark van den Berg 03-02-2025

Harness the power of AI technologies to automate and optimise marketing activities. Quickly read how you can do this!

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The Power of Predictive AI
Webinar
The Power of Predictive AI

Want to better understand and predict customer behavior? Predictive AI is the game-changer your marketing strategy needs! We will tell you all about it in our webinar.

View the webinar
Optimise your Customer Lifetime Value with Predictive AI
Whitepaper
Optimise your Customer Lifetime Value with Predictive AI

Optimise your Customer Lifetime Value (CLV) with Predictive AI. Our whitepaper provides an explanation, examples and 3 use cases for predictive AI in e-commerce.

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ChatGPT is now available on WhatsApp
Blog
ChatGPT is now available on WhatsApp
Bas Jochems 21-01-2025

OpenAI has announced that ChatGPT is now available on WhatsApp. By adding a special phone number to your contacts, you can start using ChatGPT directly.

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How does predictive AI work?
Guide
How does predictive AI work?

Predictive AI uses historical data, algorithms and machine learning models to predict future outcomes or trends.

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