Mums in Marketing &
Principal Partner: Spotler

Struggling with disconnected tools and scattered data?
Spotler provides marketers with a powerful platform to connect data and tools, simplify marketing automation to make a bigger impact with less effort.

Image

Navigate to:   Facebook community   |   Reach out via LinkedIn

Upcoming MiMs & Spotler Events

Onboarding to Activation Masterclass

This session gives you a step-by-step plan for the early lifecycle, covering what to send, when to send it, and why each touchpoint matters.

April 22nd, 2026

From FAQ to Revenue

A poorly designed chatbot can frustrate customers. A well-designed one reduces your workload, answers questions faster, and actively contributes to revenue.

May 20th, 2026

The Content MOT

Bring a real campaign or piece of content and get honest, practical feedback from an expert in a live session. You will leave with clear next actions and a reusable framework for self-reviewing your work going forward.

June 24th, 2026

Missed our Previous Masterclasses? Watch the Recordings here

Spotler MiMs Blog

Written by our very own in-house MiM, Jess Brick, Campaign Manager at Spotler UK. Jess opens up about the reality of being a mum working in Marketing. She brings to you her tried and tested tips and tricks on how to make your Marketing Mum life easier.

 

 

Marketing, motherhood and the art of spinning multiple plates
Returning to work after maternity leave: The quiet pressure no one talks about
Spotler partners with Mums in Marketing

Recent resources:

Practical knowledge and information about marketing

Gmail AI Overviews: what are they and what do they mean for email marketing?
Create emails for humans and AI: Why accessibility matters more than ever
6 triggered email campaigns to increase travel bookings
How travel brands can rebuild trust with email marketing
Returning to work after maternity leave: The quiet pressure no one talks about
How travel brands can cope with AI and social-first holiday research
Why travel brands need more than an ecommerce marketing platform
Microsoft is phasing out SMTP AUTH Basic Authentication; what does this mean for you?
The biggest lead generation challenge of 2026: Why marketing data is worthless without sales alignment
From last-minute posting to a social strategy that fits real life

Podcasts:

Conversations on data-driven marketing

Conversion Data Mastery – Segmentation & Personalisation Secrets
Troubleshooting Your Deliverability Issues – Ensuring Your Emails Reach the Inbox
Fail to Plan, Prepare to Fail – Crafting a Strategic Marketing Plan
Boost Your Click Rates – Optimising Email CTA Buttons
Busting email marketing myths: Unveiling the truths for success
The power of multichannel marketing: Email, SMS, WhatsApp, and ad retargeting strategies revealed
Unveiling the power of Gmail promotions tab: Turning challenges into opportunities
Revolutionise your B2B email marketing: Top 3 automation strategies for success!
Decoding customer signals: The power of RFM marketing mastery
Email marketing room 101: Unveiling the industry’s pain points & myths

"Marketers today work under extraordinary pressure, and they need technology that is already proven to keep pace. That’s exactly what Spotler delivers. The sheer breadth of talent and experience within the community is exceptional. It reflects the world our technology is designed for. This partnership strengthens the connection between powerful tools and the marketers who rely on them every day."

Caroline Chadwick Chief Commercial Officer, Spotler UK

"Spotler already provides exactly the kind of connected intelligent marketing technology incredible MiMs value. This partnership gives our community access, support and a deeper level of learning, driving efficiencies and outcomes. Spotler is not just offering technology; they’re joining a community built on ambition, honesty and support. That alignment is what makes this partnership genuinely powerful."

Claire Ferreira Chief Executive Officer, MiMs

Our products

Spotler gives you one powerful platform to connect, simplify, and make a bigger impact, with less effort

Marketing Cloud for B2B

Our connected B2B marketing tools bring everything together, so you can focus on what you do best: creating smart, targeted campaigns that turn leads into pipeline – and without burning out doing it.

Learn more

Marketing Cloud for Commerce

Our connected Commerce marketing tools bring all your data together – giving you the insights you need to grow revenue, boost retention and create a seamless customer experience, all with less effort.

Learn more

Quick Download – Find out more about our:   CDP   |   CRM   |   Chat+

Join 38,000+ marketing professionals creating impact with Spotler

OneEducation
ShadeStation
CourseCheck
Luxury Coastal
ROOM Copenhagen
The Property Jungle
VisitAberdeenshire
East Midlands Railway (EMR)
Hello Scotland
BloomSmith
Currys
TravelUp
CyberTech Digital
British Red Cross

Talk to an expert

Explore the possibilities of our software

In an interactive tour, our experts will guide you through the capabilities of our products.

  • An online demonstration by a trained consultant
  • Your questions will be answered immediately
  • Get a quick overview of all the functionalities of the software
  • Completely non-binding and according to your wishes