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21-05-2024 18:33
Welcome to the Email and Beyond Podcast with Kate Barrett, founder and CEO of eFocus Marketing, and Richard Wall, marketing campaign manager for Spotler UK.
In this episode, they dive deep into the misunderstood Gmail Promotions Tab.
Contrary to common perceptions, the promotions tab is not the enemy but an integral part of the inbox.
Listen in to discover how to leverage this space strategically and stand out amidst the competition.
Tune in to gain valuable insights that will transform how you perceive and utilise the Gmail Promotions Tab for effective email marketing.
Google Annotations: As Kate explains in the episode, Gmail includes the option to display the details of your offer inside the inbox. Here’s how to get started.