HubSpot CRM
HubSpot CRM is a powerful customer relationship management platform that helps businesses manage sales, customer service, and marketing activities.
Smarter, connected B2B marketing at an affordable price
Spotler’s native integration with HubSpot brings marketing and sales closer together, without the high cost. Sync contacts, companies, opt-ins and digital activity in both directions to keep data clean, campaigns targeted, and teams aligned. Run advanced, personalised campaigns based on real-time CRM data and lead behaviour. It’s all the power of enterprise automation, made accessible for growing B2B teams.
Integrate HubSpot with our products:
Spotler Mail+
Spotler CRM
Spotler Leads
Spotler Events
Always-on syncing
Connect Spotler products with HubSpot. You get two-way syncing of contacts, organisations, opt-in status, and engagement activity. Sales and marketing work from the same up-to-date view, with full visibility into email, website, and event behaviour. Whether you’re scoring leads, launching automated journeys, organising a B2B event, or tracking results, your tools stay connected and your data stays accurate.
Personalised campaigns and event journeys that run themselves
Use HubSpot lifecycle stages and behaviour data to launch personalised email journeys and event communications automatically. A new contact signs up? Trigger a welcome series. A lead goes cold? Send a re-engagement flow. Planning an event? Automate invites, reminders and follow-ups based on interest and attendance. Every message is timely, relevant, and connected, without the manual work.
Multi-channel lead tracking and scoring
Uncover who’s visiting your website, even before they fill in a form. Spotler tracks anonymous visitors, identifies the companies they work for, and logs pages they view. This gives you a clearer picture of what each lead is interested in and where they are in their buying journey. You can then score those leads based on their behaviour, so you know who’s most likely to convert. Only high-intent leads are pushed into HubSpot, keeping your CRM focused, your sales team efficient, and your follow-ups timely and relevant.
Frequently Asked Questions
Which HubSpot licences does it work with?
The integration works with HubSpot Starter, Professional and Enterprise licences.
What type of lists can I sync from HubSpot to Spotler products?
Both static and dynamic lists. A static list stays as it is once you create it. A dynamic list updates itself every time a contact is added to or removed from it. So your Spotler audience always reflects your latest HubSpot list, without any manual tidying.
What type of insights can I sync from Spotler products to HubSpot?
Quite a lot. You can sync new contacts and their companies, plus form fills, opens, clicks, event registration data and page views. How they show up depends on your subscription. Starter and Professional licences see them as timeline events. Enterprise licences can see them as custom events.
One tip: prioritise what you sync. The data flowing between both systems uses your HubSpot API rate limits, so it pays to be selective.
Can I create new segments based on Spotler insights?
Yes. For advanced segmentation and follow-up, you can segment by exact campaign name, the exact link someone clicked, and more. So you can target with real precision, not one-size-fits-all.