How do you make your marketing messages current, so they don’t feel stale and repetitive?
One easy way is with Key Dates. They can be globally recognised, like New Year’s Eve, culturally relevant like Diwali or Rosh Hashanah, or specific to your niche like National Email Day.
We’ve gathered some of the most interesting into a handy calendar, so you can plan your comms months or quarters ahead around the dates that resonate with your audience.
How Kempinski saw an 84% satisfaction rate with a custom welcome journey. Have a look inside Kempinski Hotels' email series.
Discover the origins of Halloween, the psychology behind why fear sells, and frightfully good ideas to boost email marketing this spooky season.
Compare their strengths of these channels, from GDPR to engagement, and see how using both drives better buyer relationships. Read the blog!
Worried “Halloween” or 🎃 in your subject line will tank deliverability? Don’t be. Learn what actually matters for inbox placement this season.
Quickly activate successful campaigns with Spotler Activate. Use proven journeys for more revenue, customer retention and rapid growth.
Google refines email deliverability with smarter Gmail sorting and Postmaster Tools v2 insights for better sender performance.
Visit Commerce @ the Castle on 4 November—the e-commerce event organised by XSARUS, with Spotler as proud sponsor. Sign up now!
Learn how to turn one-time Black Friday shoppers into loyal customers with festive flows, retention tactics and post-purchase engagement.
Boost your Black Friday marketing with this quick-reference infographic which polled ecommerce marketers on planning!
Loyalists, Researchers, and Impulse Buyers are all after different things from you this Black Friday. Are you set up to give it to them?