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Heroes Only

All in-house disciplines to take your 1-on-1 marketing to the next level

We are Heroes Only. Our team consists of heroes who keep pushing to get the most out of everything, and even more. We focus on retaining attention. In other words, engagement. Through our creativity and focus on conversion, we create unprecedented impact, together with our client.

A good strategy is the foundation for success. And you decide what success means to you. We provide advice tailored to your situation, your wishes, and your objectives.

Attention is the new scarcity. To attract attention, you have to shout louder than the rest. But you can’t keep shouting for long. And before you know it, you’ve already lost that coveted scarce commodity. You’ve wasted all that energy for nothing.

Where others focus on attracting attention, we focus precisely on retaining it. In other words, engagement. That is simply what we want to be the very best at! Armed to the teeth with digital engagement tools —with email as the backbone— and clad in a cape of smart creativity, we achieve unprecedented impact. We work with a team of talented engagement engineers and engagement designers who use creativity and data to continue to captivate and seduce our clients’ target audiences.

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Plein.nl - Customer loyalty through creativity & data

For Plein, Heroes Only developed a data-driven email marketing strategy to increase revenue and customer retention. Through smart segmentation, personalised campaigns, and automated customer journeys, every customer receives relevant content based on their behaviour and interests. From welcome and abandoned cart campaigns to cross-selling and repeat purchases, every flow contributes to a better customer experience. This approach resulted in a 142% revenue growth from email marketing in the first half of the year.

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Toppy takes email marketing to the next level

For Toppy, Heroes Only developed a data-driven email strategy centred on personalisation and automation. With a revamped welcome flow, profile enrichment, personalised newsletters, and smart automations such as browse-abandonment and cross-sell campaigns, every customer receives relevant content based on their interests and behaviour.

By combining data from sources including MailCampaigns, Spotler Activate, and Aiden, email has evolved into a powerful channel that significantly boosts both the customer experience and revenue.