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5 CRM tips for effective data management
Blog Featured
5 CRM tips for effective data management
Richard Wall 18-01-2022

We will look into five ways to make your data cleaner and more reliable and make your team more inclined to accept the new concept so they can focus more on sales.

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Email Marketing Tricks That Will Reap You Treats: How You Can Make the Most of Spooky Season 
Blog
Email Marketing Tricks That Will Reap You Treats: How You Can Make the Most of Spooky Season 
Charlotte Symcox 20-10-2025

Discover the origins of Halloween, the psychology behind why fear sells, and frightfully good ideas to boost email marketing this spooky season.

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WhatsApp vs Email: which channel really connects with today’s buyers?
Blog
WhatsApp vs Email: which channel really connects with today’s buyers?
Richard Wall 17-10-2025

Compare their strengths of these channels, from GDPR to engagement, and see how using both drives better buyer relationships. Read the blog!

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No, Halloween Won’t Send You to Spam: Email Deliverability Myths Debunked
Blog
No, Halloween Won’t Send You to Spam: Email Deliverability Myths Debunked
Andy Gilhooley 17-10-2025

Worried “Halloween” or 🎃 in your subject line will tank deliverability? Don’t be. Learn what actually matters for inbox placement this season.

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Kickstart your campaign: how to get quick results with Spotler Activate 
Blog
Kickstart your campaign: how to get quick results with Spotler Activate 
Anastasia Pop 15-10-2025

Quickly activate successful campaigns with Spotler Activate. Use proven journeys for more revenue, customer retention and rapid growth.

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From software to results: making marketing impactful
Blog
From software to results: making marketing impactful
Anastasia Pop, Mark van den Berg 13-10-2025

Discover how Spotler makes marketing truly impactful with sector-focused clouds, best-of-breed tools and a human, collaborative approach.

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Google Update: What’s changed in Gmail and Postmaster Tools? 
Blog
Google Update: What’s changed in Gmail and Postmaster Tools? 
Richard Wall 08-10-2025

Google refines email deliverability with smarter Gmail sorting and Postmaster Tools v2 insights for better sender performance.

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The secrets to retaining Black Friday buyers this festive season
Blog
The secrets to retaining Black Friday buyers this festive season
Andy Gilhooley 25-09-2025

Learn how to turn one-time Black Friday shoppers into loyal customers with festive flows, retention tactics and post-purchase engagement.

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The 5 types of Black Friday customers – and how to respond to each
Blog
The 5 types of Black Friday customers – and how to respond to each
Richard Wall 23-09-2025

Loyalists, Researchers, and Impulse Buyers are all after different things from you this Black Friday. Are you set up to give it to them?

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Why Black Friday shoppers behave differently and what you can do about it
Blog
Why Black Friday shoppers behave differently and what you can do about it
Andy Gilhooley 19-09-2025

Discover how Black Friday shoppers differ from regular customers and learn strategies to segment, engage and turn them into loyal buyers.

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15 cheat codes for Black Friday/Cyber Monday success
Blog
15 cheat codes for Black Friday/Cyber Monday success
Andy Gilhooley 19-09-2025

Boost Black Friday & Cyber Monday sales with 15 proven cheat codes. Stand out in busy inboxes, drive clicks and convert customers fast.

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TikTok Made Me Buy It: What marketers can learn from viral shopping
Blog
TikTok Made Me Buy It: What marketers can learn from viral shopping
Anastasia Pop 18-09-2025

Discover how TikTok trends can boost your Black Friday campaign. Tips for creative content, inspiration and conversion.

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FOMO and JOMO: How Black Friday makes us buy (or not) 
Blog
FOMO and JOMO: How Black Friday makes us buy (or not) 
Anastasia Pop 10-09-2025

Discover how FOMO and JOMO influence our buying behavior during Black Friday and how marketers can leverage this effectively.

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