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AI in Spotler Products
We added generative AI, conversational AI and predictive AI in our products.
Want to know how you have control over it and how you can benefit from AI?
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Practical knowledge and information about marketing
We create a lot of interesting content about marketing. Take a look at our whitepapers, case studies, blogs, guides and webinar recordings.
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AI marketing dashboards you can talk to
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Blog
AI marketing dashboards you can talk to
Erik de Kock
25-07-2025
What if you could just ask your data a question and get an immediate answer in plain words, like a colleague would. That is possible now. Find out how!
Colour contrast checker for WCAG compliance
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Tool
Colour contrast checker for WCAG compliance
With the right contrast, your content becomes more readable for users with visual impairments, improving their overall experience.
Why should your emails be accessible, and how do you do it?
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Blog
Why should your emails be accessible, and how do you do it?
Liana Tamse
24-07-2025
Accessibility isn't just about design; it's about inclusion. Following WCAG guidelines makes your email campaigns accessible to a broader audience.
What is customer loyalty when AI does the shopping for you?
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Blog
What is customer loyalty when AI does the shopping for you?
Tom Blijleven
21-07-2025
Discover how AI-driven agentic shopping is changing customer loyalty, and how brands can stay memorable in a world where AI makes the call (literally).
How to turn your customers into your best brand advocates
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Blog
How to turn your customers into your best brand advocates
Andy Gilhooley
18-07-2025
Personal recommendations can carry more weight than any ad. It’s time to start turning your loyal customers into brand advocates on social media.
What is Influencer Marketing?
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Blog
What is Influencer Marketing?
Richard Wall
18-07-2025
Ever seen “#sponsored” on an Instagram post? That’s influencer marketing! Take a look under the hood of this growing channel.
Winning with email & cross‑channel marketing in 2025: 5 must‑do tactics
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Blog
Winning with email & cross‑channel marketing in 2025: 5 must‑do tactics
Anastasia Pop
09-07-2025
We're explore the five key strategies your team should focus on to stay ahead with email marketing.
How Radboud University reaches thousands of national and international students
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Case study
How Radboud University reaches thousands of national and international students
Radboud University uses WhatsApp and live chat for prospective students with questions. Learn how here.
How to build an omnichannel marketing strategy
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Guide
How to build an omnichannel marketing strategy
In the perfect omnichannel marketing strategy, offline and online marketing channels give the exact same brand experience. Learn how!
What is Natural Language Query (NLQ) & why should you care?
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Blog
What is Natural Language Query (NLQ) & why should you care?
Richard Wall
18-06-2025
Without Natural Language Query (NLQ), the AI storm would be much quieter. So what is it and why does it matter?