Marketing Calendar 2025
Your Customer Hasn’t Changed. Marketing Has.
In the last four years, marketing and digital advertising have undergone massive growth through times of uncertainty and new technology. With AI making a superstar entrance, we’ll be exploring the transformative impact it’s had on our marketing blueprints, regardless of industry.
By diving into AI applications and buying approach, social media and influencer marketing impact, our cookieless future, and how content creation methods shouldn’t be exclusively UGC; this jam packed, data riddled 30 minutes will be eye opening for your 2025 strategy.
Join us for this exclusive webinar with Victoria Blackwell, Research Principal – Marketing & Digital Advertising at G2, and learn how to realign your approach and reconnect with your customers effectively.
Key Takeaways:
- Discover how marketing strategies have shifted over the years.
- Understand how customer needs have remained consistent.
- Identify gaps in your current marketing strategy.
- Learn actionable steps to re-engage and convert your audience.
About The Speaker:
Victoria Blackwell is a Research Principal at G2, specialising in marketing and digital advertising software. Her career began on Capitol Hill in Washington, DC, where she built a strong foundation in project management and operations.
Transitioning from politics, Victoria discovered her passion for crafting innovative brand and marketing campaigns, gaining experience with startups and leading apps in both Chicago and London. This diverse background has shaped her into a highly skilled professional in the marketing and advertising space.