Data Driven Marketing Software | Spotler

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Activate

Activate

CDP for personalised journeys and campaigns across all channels.

Aigent

Aigent

Optimise efficiency and satisfaction with our AI-powered chatbots.

Engage

Engage

Webcare, messaging, social media publishing and monitoring in one tool.

MailPro

MailPro

Email marketing solution for multiple brands with reliable bulk mailing.

ActivatePro

ActivatePro

Customer intelligence to increase loyalty, profitability and growth.

Connect

Connect

Connect webshop with customer data platform, ESP or e-fulfilment solution.

Events

Events

Event registration software to invite, register, check-in and print badges.

Message

Message

Popular

The best customer interaction thanks to a powerful messaging platform.

Activate Search

Activate Search

Optimise search results on your site to provide a better shopping experience.

CRM

CRM

Manage your customer and prospect data with our CRM.

Mail+

Mail+

Newsletters and automated campaigns to increase loyalty and conversions.

SendPro

SendPro

All your transactional emails delivered securely and quickly.

Integrations

Dynamics

Salesforce

Netsuite

Magento

Shopify

WooCommerce

Services

Services

Although our products are easy to use, we offer a wide range of services to help you succeed even more in using our software.

Support

Our support team can be reached by phone, chat or email.

Education

Choose from various learning opportunities, including courses, webinars, and workshops.

Technical specialists

Specialists who help you get more out of your marketing efforts

Partners

Partner network

For additional services, you can use our extensive partner network

Blog

Blogs

Insights we would like to share with you

Resources

Whitepapers

Extensive documents on marketing

Case studies

Success Stories

Get inspired by client cases of customers in various industries

Events

Events

Overview upcoming events and webinars

Guides

Guides

Useful step-by-step plans and in-depth articles

Podcast

Podcast

Experts join us to talk about marketing

Black Friday Marketing Hub

A toolkit to get you started with your Black Friday campaign

About Spotler

About Spotler

Everything about Spotler: who we are, what we do and why we do it.

News & updates

News & updates

Read the latest news about Spotler.

Careers

Careers

Grow your career and become part of the Spotler family.

Contact

Contact

Do you have a question? Contact us!

Trust Center

Trust Center

Learn about data privacy, security, and compliance at Spotler.

Partners

Partner network

Learn about our partner network.

B2B Ecommerce Public Sector Spotler AI Integrations

View all products

CRM & Lead Management

Attract and nurture leads, manage customers, tasks and pipeline

Email Marketing Automation

Send personalised newsletters and automated email campaigns

Event Management

Organise events from invites to registration to check-ins to follow-ups

Website Personalisation

Tailor your content to each visitor by serving content based on page views

Conversational Marketing

Have conversations in real time on the channels your buyers prefer

Social Media Publishing

Manage and monitor all your social content from one place

Read about the Marketing Cloud for B2B

Customer Data Platform

Collect customer data for smart profiling and journeys

Email Marketing Automation

Create smart segments and automations for all your emails

Transactional Emails

Turn essential updates in branded personalised experiences

Search & Merchandising

Help shoppers find products faster and do smart recommendations

WhatsApp, SMS, Social Media

Reach customers with messaging campaigns and social retargeting

Read about the Marketing Cloud for Ecommerce

Email Communication

Send personalised newsletters and automated email campaigns

Event Management

Organise events from invites to registration to check-ins to follow-ups

Webcare

Give your audience the freedom to contact you via their preferred channel

Social Publishing & Monitoring

Manage and monitor all your social content from one place

Read about the Service Cloud for Customer Service

Conversational AI

Automate common queries and answers for fast support

Generative AI

Easily prompt, optimise and translate content in no time

Predictive AI

Predict the value of your customer and their conversions

AI Analytics New

Talk to your data and get the right insides across all channels

Read about Spotler's AI product, features and capabilities

Spotler Connect

Use our own connector platform to integrate any system

Spotler APIs

Customise your integrations with our powerful APIs

CRM Integrations

Connect your email, messaging and event channels with CRM

Ecommerce Integrations

Connect your store to our CDP, email, WhatsApp platforms

Read about our connectors and integrations

Home Resources Glossary Instagram Advertising

Instagram Advertising

Instagram Advertising refers to running paid promotions on Instagram. Businesses can place ads through sponsored posts, Stories, Reels, and other formats, targeting audiences based on demographics, interests, and behaviours.

This matters because Instagram is a highly visual platform, especially popular among younger audiences. Ads blend into users’ feeds and Stories, giving brands an opportunity to connect through creative images and videos.

For example, a fashion brand could launch Story ads to showcase new products to users interested in fashion and lifestyle content.

Related terms

Facebook Advertising

LinkedIn Advertising

TikTok Advertising

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