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B2B Commerce Public Sector Spotler AI Integrations

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CRM & Lead Management

Attract and nurture leads, manage customers, tasks and pipeline

Email Marketing Automation

Send personalised newsletters and automated email campaigns

Event Management

Organise events from invites to registration to check-ins to follow-ups

Website Personalisation

Tailor your content to each visitor by serving content based on page views

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Have conversations in real time on the channels your buyers prefer

Social Media Publishing

Manage and monitor all your social content from one place

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Collect customer data for smart profiling and journeys

Email Marketing Automation

Create smart segments and automations for all your emails

Transactional Emails

Turn essential updates in branded personalised experiences

Search & Merchandising

Help shoppers find products faster and do smart recommendations

WhatsApp, SMS, Social Media

Reach customers with messaging campaigns and social retargeting

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Email Communication

Send personalised newsletters and automated email campaigns

Event Management

Organise events from invites to registration to check-ins to follow-ups

Webcare

Give your audience the freedom to contact you via their preferred channel

Social Publishing & Monitoring

Manage and monitor all your social content from one place

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Conversational AI

Automate common queries and answers for fast support

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Home Resources Glossary TikTok Advertising

TikTok Advertising

TikTok Advertising means running paid campaigns on the TikTok platform. Companies can use short video ads, sponsored challenges, or branded content. Targeting options include demographics, interests, and user behaviour.

This is important because TikTok is especially popular among younger audiences and thrives on viral, creative content. It provides a way for brands to build visibility in a highly engaging environment.

For example, a fashion retailer might launch a hashtag challenge encouraging users to share their looks, boosting brand awareness organically.

Related terms

Facebook Advertising

Instagram Advertising

LinkedIn Advertising

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