Activate
CDP for personalised customer journeys and effective campaigns across all channels.
Activate Search
Optimise search results on the website to provide a better shopping experience.
Engage
Webcare, messaging, social media publishing and monitoring in one clear and concise tool.
Product content
Industries
Case study
eCommerce & Retail
Take your store to the next level by being where your customers are. Present personalised experiences on your website, engage your audience on social media, and send relevant email campaigns.
We know the challenges in eCommerce & retail
The customer journey becomes more complex as the number of media channels increases. Every single customer walks their own journey. Some become customers through your social channels; others need months of consideration in visiting your website before eventually buying your product.
Turning one-time visitors into loyal customers
Termeer Group significantly enhanced customer loyalty and engagement by leveraging personalised email campaigns, stock alerts, wishlist retargeting, and smart notifications. These targeted strategies, driven by Spotler Activate‘s data capabilities, improved conversion rates and enriched customer data, enabling more effective marketing and optimised inventory management.
See how they did that
Provide service with a personal touch
Douwe Egberts (JDE) with Spotler to enhance its customer service through personalised, data-driven marketing strategies. By leveraging customer feedback and utilising a variety of communication channels, including chatbots, Douwe Egberts ensured a warm, personal touch in all interactions. The Spotler Engage platform helped manage multiple communication streams efficiently, allowing for quick and effective customer support. This approach not only improved customer satisfaction but also strengthened the brand’s reputation for providing exceptional service.
Read the Douwe Egberts case
Tailored marketing campaigns
XXL Nutrition partnered with Spotler to enhance its customer experience through personalised marketing. Utilising Spotler Activate combined with Spotler MailPro, they implemented tailored email campaigns such as cart and browser abandonment, and cross-sell campaigns, leading to increased customer engagement and conversion rates.
Go big or go XXLHelpful resources
5 examples of customer journeys in e-commerce
The examples vary depending on the type of product, the needs of the customer, and the e-commerce platform!
Understanding market and database segmentation
Database segmentation is a powerful marketing tool that can help companies increase engagement, improve customer satisfaction, and boost ROI.
What is progressive profiling and why do you need it?
Customer data provides companies with crucial intelligence. But how does one go about progressively building a profile on their customers?
Schedule an online demo
Elevate your eCommerce and retail marketing strategy with Spotler! Request a demo today to see how our advanced automation tools can help you boost customer engagement, drive higher conversion rates, and enhance retention. Spotler seamlessly integrates with your eCommerce platform, offering personalised marketing solutions tailored to your business needs. Transform your marketing efforts with data-driven insights and targeted campaigns.
